City of Westminster – Piccadilly W. Produced for City of Westminster. Measures 91cm x 75cm (large, see image with chair for scale). Some loss to enamel at the edges. This stunning sign is from one of London’s most iconic streets – Piccadilly. As the sign also shows street numbers we are able to pin point it’s original location and we have even been able to find a photograph of it in situ. The sign was located on the Natwest Building (63-65 Piccadilly) at the crossroads with Albemarle Street. The ornate Natwest Building was built in 1922, designed by architect William Curtis Green. It is now being converted into a luxury hotel. The use of the Ministry of Transport typeface tells us this sign was produced in the mid-1940s. Over time, Piccadilly developed into a fashionable address, especially in the 18th and 19th centuries, attracting royalty, aristocrats, intellectuals, and notable residents such as Lord Byron. The street is lined with landmarks including The Ritz London, Burlington House, and Fortnum & Mason, all of which underscore its longstanding prestige.